New Best-of-Breed Technology Partners

GoTab continues to build and curate its fast-expanding ecosystem of best-of-breed technology partners, it recently launched its own API Developer Portal for integrated partnerships.

Chris Jennings to Oversee the Fast Expansion of Partner Ecosystem as Technical Director of Integrations

Arlington, VA, April 26, 2022 – As the next-generation restaurant commerce platform GoTab continues to build and curate its fast-expanding ecosystem of best-of-breed technology partners, it recently launched its own API Developer Portal for integrated partnerships. It has also named Chris Jennings as Technical Director of Integrations to develop and implement the API strategy for the new portal, as well as build a technical path to market for new technologies and manage integrated partners pre- and post-launch.

In a short time, GoTab has already built an impressive ecosystem of best-of-breed technology partners designed to answer operators’ diverse needs. GoTab has completed over 30 partner integrations across the restaurant tech ecosystem and is forecasting to more than double this number leading into 2023. Functioning as a true aggregator, GoTab’s channel and integrated partner program continues to seek out and connect with the best inventory and restaurant management platforms, point of sale and payment platforms, third-party delivery and reservation tools, marketing automation and customer engagement platforms, as well as HR and staffing softwares.

As operators continue to seek out technologies that help them face major industry challenges (tight labor market, rising costs and supply-chain issues), GoTab’s partner integrated ecosystem features inventory management softwares such as YellowDog, CraftPeak, or BarTrack, allowing operators to track and optimize the availability and quality of their products alongside sales and revenue data, all in real-time and in one place. GoTab operators also rely on labor management platforms such as 7Shifts and CTUIT to forecast their staff needs, and minimize the time and effort spent working on employees’ schedules. Innovative solutions such as MarginEdge, Compeat (now Restaurant365) and RASI help operators thrive, integrating key performance data from GoTab directly into their accounting, payroll, and finance platform.

Beyond the seamless back-of-house integration and connected capabilities, GoTab’s partner ecosystem helps operators place their brand front and center. Connected platforms like Klaviyo and Wisely powered by Olo, deliver automated marketing and data intelligence to strengthen guest relations and increase customer engagement through various communication channels, such as SMS, web and email. In a digital world, protecting a brand’s reputation is made easier through connected platforms like Marqii. With a brand that is more discoverable comes challenges around third-party delivery services, which GoTab answers through integration with third-party delivery aggregators, Novadine and Otter, and direct connections to DoorDash, UberEats and more.

After a decade in the fintech industry, Jennings will focus on spearheading the curation of these integrated partners, carefully selecting technology partners so that GoTab operators can choose the solutions that best fit their needs, and allow them to operate efficiently. “We like to say that it truly takes a village to support the diverse needs of restaurants,” said GoTab’s Technical Director of Integrations Chris Jennings. “That’s why I’m excited to continue to curate the best technology partners for GoTab operators. Each venue, each operator is unique - there isn’t one software or hospitality technology solution that will meet all of their needs. GoTab is selecting the best solutions on the market for them to access, so they can truly reap the benefits of our integrated partner ecosystem,” he added.

We like to say that it truly takes a village to support the diverse needs of restaurants. That’s why I’m excited to continue to curate the best technology partners for GoTab operators. Each venue, each operator is unique - there isn’t one software or hospitality technology solution that will meet all of their needs. GoTab is selecting the best solutions on the market for them to access, so they can truly reap the benefits of our integrated partner ecosystem

– Chris Jennings, GoTab’s Technical Director of Integrations

For more information on GoTab’s integrated partners, please visit https://gotab.io/en/integrations/. If you are interested in joining our partnership program, please visit https://gotab.io/en/gotab-partner-program/.

About GoTab, Inc.

GoTab, Inc., a Restaurant Commerce Platform (RCP), is helping large- and mid-sized restaurants, breweries, bars, hotels, and other venues run lean, profitable operations while making guests even more satisfied. It integrates with popular point-of-sale (POS) systems and allows patrons to order and pay through a server, order and pay directly from their own mobile phones, or blend the two experiences all on one tab, through its easy-to-use mobile POS, contactless ordering, and payment features, and kitchen management systems (KMS). The guest never has to download a mobile app or create a password. Operators get flexible features that can be rapidly applied to access new revenue streams via dine-in, take-out and delivery, ghost kitchens, retail groceries, and more. Founded in 2016, GoTab processes over $250M transactions per year with operations across 35 U.S. states and growing. For more information, consult our media kit, request a demo here, or learn more at https://gotab.io/en

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Situated “in the heart of it all, yet tranquil enough to make you feel away from it all too,” The Limelight Hotel Snowmass offers 99 hotel rooms and 11 residences, as well as footsteps-to-gondola access in winter and summer — right in the middle of Snowmass Base Village.

The Situation

Especially over the last few years, the Limelight Hotels IT team had witnessed a significant shift to contactless technology in the hospitality industry. After evaluating friction points in the guest journey, aligning with modern technology platforms in their restaurant was determined to be an effective way to offer elevated contactless dining experiences to their guests while also evolving their technology platforms to continue to support long-term company goals. Limelight Hotel partnered with GoTab to provide an enhanced on-demand dining experience on par with the brand’s reputation for exceptional guest service.

The Solution

Reducing Staff Touch Points Without Sacrificing Guest Experience

Guests are now able to begin a tab from their room or the property’s restaurant by scanning a QR code, texting a link to friends or family members on the ski slope to add in their orders, then meeting up together at the patio or lodge to enjoy their meal and après ski festivities without interruption. By streamlining tasks like inputting orders and processing payments, this eliminates friction for hotel staff and allows them to focus on delivering renowned guest service for a memorable experience. Since partnering with GoTab, Limelight Snowmass has consistently seen higher check averages and sales.

“We found the Point of Sale platforms we were looking at offered the guest and staff limited opportunities to further reduce touch points or improve the traditional restaurant experience. The GoTab platform enabled the guest to take an active role over the flow of their experience while simultaneously reducing touch points and further streamlining restaurant operations.”Nick Giglio, Manager of Hotel IT Operations, The Little Nell Hotel Group

According to the Limelight Hotels team, some of the other platforms that were evaluated were either missing some of the pieces they were looking for, had weak customer support models, or had little willingness to develop integrations to existing hotel platforms already in place. To that end, GoTab integrated with cloud-based platform, Infor. Together, GoTab and Infor are providing dynamic solutions to support central, efficient service across hotel amenities and deliver exceptional guest experiences.

“Previously, guests would call down to the restaurant to begin an order from their room or while they were out enjoying the ski slopes. Using GoTab, guests can now place orders from anywhere on the resort, giving them the on-demand service they want without interrupting their day. GoTab empowers us to give control to the guest, reducing touch points and streamlining overall restaurant operations, making Limelight Hotel the resort of choice for Snowmass.”Nick Giglio, Manager of Hotel IT Operations, The Little Nell Hotel Group

Since introducing GoTab, The Limelight Hotel has seen a consistent level of upsells and items sold per check resulting in additional revenue capture. They have been able to maintain service levels in their restaurants during periods when there was reduced staffing available without significantly diminishing the guest experience.

The Benefits

Eliminate Phone Orders – Take Orders from the Slopes. Guests can start a tab from their room or on the mountain without interrupting the flow of their day.

Future-Proofed Technologies – Delivering elevated contactless ordering via integration with the Infor hotel management platform.

Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.

Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.

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