What Hospitality Gets Wrong about "New" Technology

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What’s actually new in hospitality technology—and what just feels new?

In Episode 12 of Behind the Tab, we sit down for a part 2 with Noel Rodriguez from GoTab to challenge common assumptions about restaurant tech, service models, and innovation.

This conversation goes beyond features and buzzwords to explore how real-world service experience shapes successful technology adoption.

In this episode, you’ll learn:

• Why KDS isn’t new—and why adoption still fails without trust
• Why buzzers haven’t disappeared (and probably shouldn’t)
• The biggest outdated belief about technology replacing hospitality
• How hybrid service models give guests real choice
• Why hospitality “soft skills” matter more than product specs

This episode is a must-watch for restaurant, brewery, and hospitality leaders who want technology that supports service—not get in the way of it.

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