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GoTab and PourMyBeer Unveil Revolutionary Web App QR Code Feature to Transform Draft Beverage Service

Arlington, Va., August 1, 2024 – GoTab, a leading restaurant commerce platform, and PourMyBeer, the premier provider of self-pour beverage systems, are thrilled to announce a groundbreaking new feature in their ongoing partnership. This development introduces an innovative web app QR code system designed to enhance customer interaction and operational efficiency across the hospitality industry.

GoTab has revolutionized the ordering experience in hospitality businesses with a suite of advanced POS solutions that minimize wait times, increase profits, and reduce labor costs. PourMyBeer’s transformative self-pour beverage solutions integrate seamlessly with GoTab, allowing for a simpler and more efficient experience for operators and guests.

The new web app QR code feature merges GoTab's advanced POS capabilities with PourMyBeer’s self-pour technology, creating a powerful solution for hospitality businesses. Customers can now use their mobile devices to scan a QR code within the GoTab web app, instantly open a tab, and after a quick age verification, enjoy their self-pour experience. This feature works alongside existing RFID functionality to include QR codes, maintaining security with ongoing authorization checks.

Key Benefits of the Integration Include:

  • Customer Convenience: Customers enjoy quick tab setup with QR codes, bypassing the need to stand in line for staff-assisted check-in.
  • Cost Efficiency: Venues save on the cost of RFID cards and reduce the labor needed for card activation.
  • Secure Transactions: Ongoing authorization checks each time a guest pours to protect against unpaid tabs.
  • Streamlined Inventory: Product synchronization simplifies inventory tracking and management.
  • Eliminate Guest Checkout Lines and Wait Times: GoTab's integration requires only one terminal for check-ins and check-outs, speeding up operations and eliminating lines.

"Simplifying hospitality and making it easier for owners & operators to run their business more profitably is a north star for GoTab and PourMyBeer. The fact that a guest can open a tab and pour a drink with the QR code on their phone is something we’re very excited about bringing to market with Tim and his team," said Josh Goodman, Founder & CEO of PourMyBeer.

Tim McLaughlin, CEO and Cofounder of GoTab, added, "This collaboration goes beyond technology; it's about crafting a seamless and enjoyable experience for our shared customers. We are excited to keep delivering innovative solutions with Josh and the entire PourMyBeer team.

GoTab & PourMyBeer are  the only providers on the market to offer this innovative feature, setting itself apart in the industry and forging a path for innovative hospitality practices.

To learn more about GoTab and our integration with PourMyBeer, explore our integration page here and request a demo today!


About GoTab:

GoTab, Inc. is more than a Point-of-Sale (POS) for hospitality businesses. The platform helps restaurants, breweries, food halls, hotels, and other venues improve the guest experience and address substantial inefficiencies that continue to plague the hospitality and retail industry. Featuring a sophisticated POS that can optionally integrate with other popular POS and property management systems (PMS), GoTab also includes a robust bar and kitchen display system (KDS) with integrated two-way messaging to optimize operations and delivery. GoTab's platform empowers every guest and staff member to make the most sensible, convenient choices for their scenario while maintaining appropriate controls. Through its suite of flexible tools, GoTab creates measurable benefits for its operators, driving increased spend while reducing costs and contributing to the bottom line. Founded in 2016, GoTab processes over $500M in gross merchandise value (GMV) annually with operations across 39 U.S. states, Canada and growing. For more information, request a demo or learn more at https://gotab.com/

About PourMyBeer:

Established in 2013, PourMyBeer is the global leader in self-pour beverage technology, transforming how beverages are served in restaurants, bars, entertainment venues, and more. Customers are empowered to pour their own beverages, resulting in an interactive and efficient experience. With operators spanning 43 U.S. states and 29 countries, the company has captivated over 10 million customers and more than 12,000 connected taps in service worldwide. Having processed over 403 million ounces, PourMyBeer proves its widespread appeal and the successful global adoption of its technology. PourMyBeer drives significant revenue growth for businesses, evidenced by processing over $60,000,000 in revenues. It addresses key industry challenges by reducing waste and improving operational efficiency, marking a significant step forward in the hospitality sector. To explore more about PourMyBeer and its game-changing solutions, visit www.pourmybeer.com

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Situated “in the heart of it all, yet tranquil enough to make you feel away from it all too,” The Limelight Hotel Snowmass offers 99 hotel rooms and 11 residences, as well as footsteps-to-gondola access in winter and summer — right in the middle of Snowmass Base Village.

The Situation

Especially over the last few years, the Limelight Hotels IT team had witnessed a significant shift to contactless technology in the hospitality industry. After evaluating friction points in the guest journey, aligning with modern technology platforms in their restaurant was determined to be an effective way to offer elevated contactless dining experiences to their guests while also evolving their technology platforms to continue to support long-term company goals. Limelight Hotel partnered with GoTab to provide an enhanced on-demand dining experience on par with the brand’s reputation for exceptional guest service.

The Solution

Reducing Staff Touch Points Without Sacrificing Guest Experience

Guests are now able to begin a tab from their room or the property’s restaurant by scanning a QR code, texting a link to friends or family members on the ski slope to add in their orders, then meeting up together at the patio or lodge to enjoy their meal and après ski festivities without interruption. By streamlining tasks like inputting orders and processing payments, this eliminates friction for hotel staff and allows them to focus on delivering renowned guest service for a memorable experience. Since partnering with GoTab, Limelight Snowmass has consistently seen higher check averages and sales.

“We found the Point of Sale platforms we were looking at offered the guest and staff limited opportunities to further reduce touch points or improve the traditional restaurant experience. The GoTab platform enabled the guest to take an active role over the flow of their experience while simultaneously reducing touch points and further streamlining restaurant operations.”Nick Giglio, Manager of Hotel IT Operations, The Little Nell Hotel Group

According to the Limelight Hotels team, some of the other platforms that were evaluated were either missing some of the pieces they were looking for, had weak customer support models, or had little willingness to develop integrations to existing hotel platforms already in place. To that end, GoTab integrated with cloud-based platform, Infor. Together, GoTab and Infor are providing dynamic solutions to support central, efficient service across hotel amenities and deliver exceptional guest experiences.

“Previously, guests would call down to the restaurant to begin an order from their room or while they were out enjoying the ski slopes. Using GoTab, guests can now place orders from anywhere on the resort, giving them the on-demand service they want without interrupting their day. GoTab empowers us to give control to the guest, reducing touch points and streamlining overall restaurant operations, making Limelight Hotel the resort of choice for Snowmass.”Nick Giglio, Manager of Hotel IT Operations, The Little Nell Hotel Group

Since introducing GoTab, The Limelight Hotel has seen a consistent level of upsells and items sold per check resulting in additional revenue capture. They have been able to maintain service levels in their restaurants during periods when there was reduced staffing available without significantly diminishing the guest experience.

The Benefits

Eliminate Phone Orders – Take Orders from the Slopes. Guests can start a tab from their room or on the mountain without interrupting the flow of their day.

Future-Proofed Technologies – Delivering elevated contactless ordering via integration with the Infor hotel management platform.

Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.

  • Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
  • Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
  • Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
  • Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.

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