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When it comes to driving incremental revenue, increasing guest loyalty, and creating memorable moments, gift cards remain one of the most powerful tools in hospitality. And now, GoTab operators have a new way to boost engagement and streamline the gifting experience: Scheduled Electronic Gift Cards*.
With this upgrade, your team can enable guests to pick the perfect moment for a digital gift card to arrive—whether they’re planning ahead for birthdays, holidays, anniversaries, or surprise “just because” moments.
*Note: Scheduling Gift Cards requires fulltransition toOption Groups. If you'd like to transition, please reach out to your account manager.
Here’s everything you need to know.
A Better Gifting Experience for Guests
GoTab’s new scheduled gift card functionality makes gifting frictionless and fully automated—no more setting reminders, no more last-minute scrambling. Guests simply choose an amount, enter recipient information, select a future date, and GoTab takes care of the rest.
From the ecommerce page, buyers will see all the familiar gift card purchase fields plus a new “Send Time” option. This lets them:
- Select any future date
- Add a personalized message
- Purchase a digital gift card in advance
- Trust that GoTab will automatically deliver it at the exact date and time selected
Whether it’s a $100 birthday surprise or a thoughtful $5 holiday token, it’s as easy as checkout and done.
Simple Configuration for Operators
Setting up scheduled gift cards is straightforward. You can enable the feature directly within their gift card processor:
- Open the gift card processor settings
- Ensure the processor is configured as a closed (non-open) product
- Turn on ecommerce gift card sales for one active processor
- Enable the new “Scheduled Gift Cards” toggle
- Save and begin offering scheduled gifting immediately
Operators can also enable this feature across multiple gift card processors if desired, though only one can power the ecommerce page at a time.
Flexible Sending Options: Email or SMS
For in-venue purchases at the POS, team members can now offer the same flexible scheduling options to guests making gift card purchases onsite.
Guests can choose:
- Digital delivery via email
- Digital delivery via text message (perfect for last-minute or mobile-focused gifting)
Just enter the guest’s information, choose the amount, select a future delivery date, and process payment. GoTab will handle the rest—delivering the digital card automatically when the time comes.
While physical gift cards cannot be scheduled (they must be created on the spot), the new functionality ensures digital options are more versatile and guest-friendly than ever.
Why Scheduled Gift Cards Matter
This feature isn’t just a convenience—it’s a revenue driver.
1. Boost Sales During Seasonal Peaks
Guests planning ahead for holidays, birthdays, graduations, and celebrations create a more predictable revenue curve.
2. Capture “Planned Giving” Moments
Often guests want to give a gift later, but purchase early. Scheduled gifting turns intention into completed sales immediately.
3. Reduce Operational Load
No need for staff to manually send digital cards at the right time—everything is automated.
4. Create a Better Guest Experience
Scheduling adds personalization and peace of mind, helping your brand deliver a premium gifting experience.
A Thoughtful Touch That Pays Off
GoTab’s Scheduled Electronic Gift Cards feature is a small enhancement with major impact. By empowering guests to plan ahead, operators can grow gift card revenue, create more memorable guest interactions, and streamline operations—all with tools built directly into the GoTab platform.
As the busy holiday season and gifting occasions roll in, operators now have another powerful, automated way to stay connected with their guests.
If you’d like help enabling scheduled gift cards or want to explore more ways GoTab can optimize your guest experience, our team is here to support you.
Ready to level up your gifting program? Let’s talk about how GoTab can help.
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