Meet the Third Largest Independent Brewery in Texas
In 2013, the brewing landscape of Dallas, Texas, saw a groundbreaking transformation as Community Beer Co. opened its doors. Kevin Carr, a homebrewing enthusiast with more than 15 years of experience, founded the company to fill a void in the Dallas beer scene. Today, Community Beer Co. is the 3rd largest independent brewery in Texas, spanning over 70,000 square feet of beer-inspired wonder. The property includes a warm two-story taproom, an enchanting biergarten, delectable dishes, and live music, making it a haven for all things beer. A recently added kitchen has turned it into a culinary gem, pairing exceptional dishes with finely crafted brews. Community Beer Co has become a hub where passion, innovation, and community intertwine to create something truly extraordinary in Texas.
A Transformative Approach for the 70K SF and Newly Added Kitchen
Community Beer Co. faced a daunting task: managing a sprawling 70,000-square-foot venue that now included a newly added kitchen. The existing POS system fell short of providing a seamless, scalable hospitality experience across the entire property. That left gaps in service and put the guest experience at risk. To close that gap and start a new era of streamlined operations, Community Beer Co. turned to GoTab's innovative solutions. The team needed a transformative approach that went beyond conventional staffing and legacy POS systems.
A User-Friendly Guest Experience with Seamless Ordering Across the Entire Property
Kevin, a seasoned professional in the software industry, set out to find a Brewery POS solution that matched his tech-savvy sensibilities. Drawing on his extensive experience, he carefully researched and tested various systems in pursuit of the perfect fit for Community Beer. It became clear that the scale of the property and the need to handle high volumes of guests efficiently required an innovative solution. Enter GoTab.
Community Beer had a pressing need for a system that could give guests a user-friendly, seamless ordering experience across the property. GoTab's mobile and QR ordering feature brought a big shift, letting guests take charge of their orders, share tabs with ease, and accommodate sizable groups effortlessly. This freed up the staff to focus on delivering unmatched hospitality, sparing guests the hassle of waiting in long lines. The results were astounding: a 15% increase in check size, all while keeping labor costs in check.
Real-Time Text Updates Save Servers' Steps and Keep Guests in the Loop
The mobile ordering system also brought a two-way communication feature, a critical need for a property of this magnitude. Guests now receive real-time, customized updates directly on their mobile devices. This keeps the kitchen and front-of-house staff in direct contact without constant back-and-forth trips.
“With 50-60% of orders flowing through QR codes during peak hours, the labor-saving benefits were substantial,” says Kevin Carr, Owner.
The addition of a kitchen also prompted the adoption of GoTab's KDS Kitchen Display System, which has proven to be a tremendous asset for Community Beer. Features like flexible routing, real-time menu updates, and streamlined order expediting have ushered in a new era of kitchen efficiency. GoTab's Manager App also offers seamless management on the go, with insights into day-to-day business activities, product modifications, sales analysis, and menu changes.
Community Beer's partnership with GoTab has optimized their operations and elevated the guest experience, setting new standards in the world of brewery hospitality.
The Benefits
Increased Check Average - Remarkable impact on profitability and guest spending - 15% boost in spending compared to the previous POS provider.
Enhanced Guest Experience - GoTab ensures user-friendly ordering interactions with features such as real-time text communication and shared tabs that allow for elevated staff interactions and enhanced hospitality.
Labor Efficiency - With the introduction of a hybrid service model of counter- table- and QR-ordering, staff can seamlessly serve large parties across the vast property while eliminating long lines.
Streamlined Management - The GoTab Manager App allows for flexible management on-the-go, allowing for detailed reporting, menu & inventory management, and custom loyalty segments, all from any internet enabled device.
