How The Golden Mill Perfected Food Hall Operations with GoTab
The Golden Mill, an award-winning food hall in Golden, CO, offers hospitality experience, diverse culinary delights, and the best views in the city. Established as a flour mill in 1864, it was integral to the local economy, supplying flour to nearby mining towns like Black Hawk and Georgetown. In 1954, it transitioned into a feed store for livestock, maintaining its significance in the community. When the property went up for sale in 2018, a group of passionate locals saw its potential for reinvention. Together, they saved the historic landmark and transformed it into a thriving modern food hall, continuing its legacy of service to the Golden community.
The Situation
As a high-volume destination, The Golden Mill operates two state-of-the-art self-pour tap walls and features five unique food vendors, offering a rotating selection of local brews, wines, and craft cocktails. With 46 taps in the main taproom and 16 on the rooftop, guests can indulge in an array of beverages, from a crisp lager to house-made cocktails and even sake, perfect for pairing with Sushi Sora’s offerings. The venue, with its distinct dining areas—patio, bar, and rooftop—hosts weekly events and attracts large crowds, making operational efficiency a top priority.
The Solution
To meet the demands of such a dynamic space, The Golden Mill turned to GoTab’s Multi-Operator solution and GoTab Pass. This RFID-based technology offers guests a seamless experience, allowing them to start a tab that spans all five food vendors and the self-pour walls, effortlessly ordering and paying without waiting in long lines. At the end of their visit, guests can simply drop their RFID card into a designated bucket, and a receipt is sent via text, creating an easy, stress-free checkout process.
By integrating with PourMyBeer, The Golden Mill has reduced guest check-in times by 50%, allowing visitors to effortlessly pour their own beverages by the ounce. The real-time integration automatically updates each guest’s tab as they pour, providing a smooth, self-serve experience. Mobile ordering further elevates the service, enabling guests to place orders from anywhere within the venue, from the vibrant patio to the scenic rooftop. At each food hall vendor, advanced kitchen display systems facilitate seamless two-way communication, ensuring timely order updates and routing directly to the appropriate vendor, whether through the POS or mobile ordering.
“We are an experiential gathering place offering an incredible variety of food and drink in a lively atmosphere. As we continue to innovate and improve our eatertainment concept, we sought out a technology partner that would elevate the guest experience and improve day-to-day operations. Easy to integrate, GoTab Pass has helped us create streamlined guest ordering processes and payment to our multiple licensees and enabled our licensees to better predict their hourly sales and labor needs, translating to meaningful cost savings.”
Susan Ganter, owner of The Golden Mill.
GoTab’s Multi-Operator solution was designed specifically for food halls and large venues like The Golden Mill. It supports unified ordering, roaming tabs, and transparent sales reporting, while empowering vendors with control over their menus and direct payouts. Integrated revenue sharing and on-demand reporting further streamline operations, improving back-of-house efficiencies and ensuring a premium guest experience.
The Benefits
Eliminate Guest Checkout Lines and Wait Times - Guests order from all vendors on a single check, eliminating check-out lines.
Sales Transparency for Licensees & Owners - Integrated revenue sharing, rollup reporting, house fees & payout holdbacks - a one-of-its-kind solution for food hall operators.
Kitchen Display and Printer Integration - Back-of-house reduces order errors and misfires through full KDS and printer integration.
To learn more on how GoTab can revolutionze your hospitality operations, explore our POS features and request a demo today
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