GoTab Named to the Inaugural Inc. Power Partner Awards
The Inc. Power Partner Awards honor B2B organizations across the globe that have proven track records supporting entrepreneurs and helping startups grow. The list recognized GoTab in the Business Products and Services category for its success in helping restaurants, hotels, breweries and other venues increase sales, reduce costs, and deliver better hospitality to their guests.
Achievement highlights B2B partners that support startups across all business functions and empower growth
Inc. Business Media today announced GoTab, a leading Restaurant Commerce Platform (RCP), as a winner of its inaugural Power Partner Awards, honoring B2B organizations across the globe that have proven track records supporting entrepreneurs and helping startups grow. The list recognized GoTab in the Business Products and Services category for its success in helping restaurants, hotels, breweries and other venues increase sales, reduce costs, and deliver better hospitality to their guests.
“Trusted B2B partners provide guidance and expertise that founders rely on at various steps of their organization’s journey. Partners that possess a demonstrated ability to deliver quality support are at the core of entrepreneurship and help bring big ideas to life.”
Scott Omelianuk, Editor-in-Chief of Inc. Business Media
GoTab’s innovative platform and solutions suite helps large- and mid-sized hospitality venues from restaurants and hotels to stadiums, event venues and more run lean, profitable operations while delivering an innovative on-demand digital guest experience. Uniquely, GoTab puts the control in guests’ hands: guests can order and pay through a server, directly from their own mobile phones, or blend the two experiences all on one tab, through easy-to-use contactless ordering and mobile payment features. Plus, operators get flexible features including an integrated point-of-sale, kitchen management systems and actionable first-party ordering data that can be rapidly deployed to unlock new revenue streams via dine-in, take-out, delivery, events, online ordering and more.
“We are honored to be named to the inaugural Inc. Power Partner Awards alongside some of the most impressive and successful B2B organizations from across the globe. Our goal is to help our partners reduce costs and deliver better hospitality to their guests and our one-of-a-kind software has proven to be instrumental in enabling our partners to succeed in their industries and further enhance the experience for their guests.”
Tim McLaughlin, CEO and Co-Founder
GoTab’s unique platform tailors to each hospitality partner, transforming the guest experience while also streamlining back-of-house operations. A former e-commerce executive turned brewery-restaurant owner himself, GoTab’s Founder and CEO Tim McLaughlin co-founded the company after noticing areas where his own restaurant could improve operationally and is leveraging first-hand operator insights to drive a new era of smart tech.
Inc. partnered with leading global social and media intelligence platform Meltwater to develop a proprietary methodology that uses sentiment from online conversations about organizations and translates it into numerical scores. Companies were evaluated on commitment, reliability, trust, creativity, supportiveness, and other virtues that offer value to clients. Inc. also conducted surveys to gather client testimonials as part of the process.
Situated “in the heart of it all, yet tranquil enough to make you feel away from it all too,” The Limelight Hotel Snowmass offers 99 hotel rooms and 11 residences, as well as footsteps-to-gondola access in winter and summer — right in the middle of Snowmass Base Village.
The Situation
Especially over the last few years, the Limelight Hotels IT team had witnessed a significant shift to contactless technology in the hospitality industry. After evaluating friction points in the guest journey, aligning with modern technology platforms in their restaurant was determined to be an effective way to offer elevated contactless dining experiences to their guests while also evolving their technology platforms to continue to support long-term company goals. Limelight Hotel partnered with GoTab to provide an enhanced on-demand dining experience on par with the brand’s reputation for exceptional guest service.
The Solution
Reducing Staff Touch Points Without Sacrificing Guest Experience
Guests are now able to begin a tab from their room or the property’s restaurant by scanning a QR code, texting a link to friends or family members on the ski slope to add in their orders, then meeting up together at the patio or lodge to enjoy their meal and après ski festivities without interruption. By streamlining tasks like inputting orders and processing payments, this eliminates friction for hotel staff and allows them to focus on delivering renowned guest service for a memorable experience. Since partnering with GoTab, Limelight Snowmass has consistently seen higher check averages and sales.
“We found the Point of Sale platforms we were looking at offered the guest and staff limited opportunities to further reduce touch points or improve the traditional restaurant experience. The GoTab platform enabled the guest to take an active role over the flow of their experience while simultaneously reducing touch points and further streamlining restaurant operations.”Nick Giglio, Manager of Hotel IT Operations, The Little Nell Hotel Group
According to the Limelight Hotels team, some of the other platforms that were evaluated were either missing some of the pieces they were looking for, had weak customer support models, or had little willingness to develop integrations to existing hotel platforms already in place. To that end, GoTab integrated with cloud-based platform, Infor. Together, GoTab and Infor are providing dynamic solutions to support central, efficient service across hotel amenities and deliver exceptional guest experiences.
“Previously, guests would call down to the restaurant to begin an order from their room or while they were out enjoying the ski slopes. Using GoTab, guests can now place orders from anywhere on the resort, giving them the on-demand service they want without interrupting their day. GoTab empowers us to give control to the guest, reducing touch points and streamlining overall restaurant operations, making Limelight Hotel the resort of choice for Snowmass.”Nick Giglio, Manager of Hotel IT Operations, The Little Nell Hotel Group
Since introducing GoTab, The Limelight Hotel has seen a consistent level of upsells and items sold per check resulting in additional revenue capture. They have been able to maintain service levels in their restaurants during periods when there was reduced staffing available without significantly diminishing the guest experience.
The Benefits
Eliminate Phone Orders – Take Orders from the Slopes. Guests can start a tab from their room or on the mountain without interrupting the flow of their day.
Future-Proofed Technologies – Delivering elevated contactless ordering via integration with the Infor hotel management platform.
Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
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