Best Practices

Lessons in Hospitality from Dystopian Fiction

The world of dystopian fiction is a harsh landscape, painted with oppressive regimes, dwindling resources, and a constant struggle for survival. In this bleakness, the concept of hospitality – a welcoming atmosphere, a shared meal – takes on a strange and powerful significance. Restaurants and hotels, once familiar havens in worlds of the past, become sites of community, symbols of a lost past, or tools of control in the hands of the elite.

Fractured Hospitality

The very act of hospitality is often twisted in dystopian fiction, becoming a grotesque reflection of a happier past. Opulent restaurants in "The Hunger Games" showcase the Capitol's decadent feasts, a stark reminder of the starvation endured by the  many districts. In "Oryx and Crake," luxurious hotels become playgrounds for a dwindling elite, a chilling contrast to the harsh reality faced by the general population forced to live in harsh, utilitarian environments. These portrayals underscore the dystopian regime's control, highlighting the privileges reserved for a select few and the complete disregard for the basic needs of the majority.

Role in Creating Community

Despite the dystopian gloom, restaurants and hospitality settings can also serve as places of clandestine gatherings, resistance, and community-building. In "Fahrenheit 451" by Ray Bradbury, the character Faber suggests meeting at a cafe as a safe space to discuss forbidden books, highlighting how restaurants can become havens for intellectual rebellion. These spaces represent more than just food; they foster solidarity among the oppressed and defiance against oppressive regimes.

Seeds of Rebellion

But even in the most oppressive environments, the human desire for connection finds a way to persist. Restaurants and hotels, with their inherent sense of community, can become breeding grounds for rebellion. In "V for Vendetta," a masked vigilante uses a state-run folk song cafe as a platform for his message of revolution. The cafe, with its semblance of normalcy, becomes a powerful tool to spread dissent under the guise of entertainment. Similarly, in "The Handmaid's Tale," forbidden whispers of dissent are exchanged in the sterile confines of a restaurant kitchen. These acts of defiance, however small, show the enduring human spirit's ability to find solace and solidarity in unexpected places. Here, the restaurant becomes a secret haven, a place where the oppressive rules of the regime can be momentarily forgotten and a glimmer of hope for change can be shared.

Ghosts of the Past

Dystopian restaurants can also act as bittersweet reminders of a lost past. In "The Martian," the protagonist uses a hydroponic farm to cultivate familiar Earth plants, a small act of rebellion against the harsh Martian environment. This act allows him to recreate a taste of home, a connection to a life he can no longer access. The familiar flavors become a small beacon of hope, reminding him of the life he fights to return to.

Restaurants and hospitality in dystopian fiction serve multifaceted roles beyond mere settings for meals. They encapsulate societal anxieties, reflect power dynamics, and act as crucibles for resistance and resilience. Through these narratives, readers are invited to explore not only the fictional worlds but also to reflect on our own relationships with food, community, and authority. Ultimately, dystopian fiction reminds us that even in the darkest of times, the human spirit persists, seeking connection and meaning amid adversity.

As we ponder the intricate narratives of these fictional worlds, why not savor a taste of real-world hospitality with GoTab? Experience seamless dining experiences that defy the dystopian norm—order, pay, and enjoy your meal effortlessly. Let's embrace the spirit of connection and convenience today, as we navigate our own narrative of community and resilience.

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Situated “in the heart of it all, yet tranquil enough to make you feel away from it all too,” The Limelight Hotel Snowmass offers 99 hotel rooms and 11 residences, as well as footsteps-to-gondola access in winter and summer — right in the middle of Snowmass Base Village.

The Situation

Especially over the last few years, the Limelight Hotels IT team had witnessed a significant shift to contactless technology in the hospitality industry. After evaluating friction points in the guest journey, aligning with modern technology platforms in their restaurant was determined to be an effective way to offer elevated contactless dining experiences to their guests while also evolving their technology platforms to continue to support long-term company goals. Limelight Hotel partnered with GoTab to provide an enhanced on-demand dining experience on par with the brand’s reputation for exceptional guest service.

The Solution

Reducing Staff Touch Points Without Sacrificing Guest Experience

Guests are now able to begin a tab from their room or the property’s restaurant by scanning a QR code, texting a link to friends or family members on the ski slope to add in their orders, then meeting up together at the patio or lodge to enjoy their meal and après ski festivities without interruption. By streamlining tasks like inputting orders and processing payments, this eliminates friction for hotel staff and allows them to focus on delivering renowned guest service for a memorable experience. Since partnering with GoTab, Limelight Snowmass has consistently seen higher check averages and sales.

“We found the Point of Sale platforms we were looking at offered the guest and staff limited opportunities to further reduce touch points or improve the traditional restaurant experience. The GoTab platform enabled the guest to take an active role over the flow of their experience while simultaneously reducing touch points and further streamlining restaurant operations.”Nick Giglio, Manager of Hotel IT Operations, The Little Nell Hotel Group

According to the Limelight Hotels team, some of the other platforms that were evaluated were either missing some of the pieces they were looking for, had weak customer support models, or had little willingness to develop integrations to existing hotel platforms already in place. To that end, GoTab integrated with cloud-based platform, Infor. Together, GoTab and Infor are providing dynamic solutions to support central, efficient service across hotel amenities and deliver exceptional guest experiences.

“Previously, guests would call down to the restaurant to begin an order from their room or while they were out enjoying the ski slopes. Using GoTab, guests can now place orders from anywhere on the resort, giving them the on-demand service they want without interrupting their day. GoTab empowers us to give control to the guest, reducing touch points and streamlining overall restaurant operations, making Limelight Hotel the resort of choice for Snowmass.”Nick Giglio, Manager of Hotel IT Operations, The Little Nell Hotel Group

Since introducing GoTab, The Limelight Hotel has seen a consistent level of upsells and items sold per check resulting in additional revenue capture. They have been able to maintain service levels in their restaurants during periods when there was reduced staffing available without significantly diminishing the guest experience.

The Benefits

Eliminate Phone Orders – Take Orders from the Slopes. Guests can start a tab from their room or on the mountain without interrupting the flow of their day.

Future-Proofed Technologies – Delivering elevated contactless ordering via integration with the Infor hotel management platform.

Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.

  • Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
  • Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
  • Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.
  • Eliminating Friction in the Guest Journey – Maintaining service levels during periods of reduced staff without diminishing the guest experience.

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